With better copywriting you will get better results from your website, ads, social media and email marketing. Copywriting is an important part in your digital marketing efforts.
You’ve heard it before and you’ll hear it again — content is king. Online content creation and marketing was once just a way to set yourself apart, but nowadays it’s pretty much a necessity. And if you’re a small business or solo-preneur, your online content can make or break a successful marketing campaign. Over the […]
Sponsorship Marketing is often overlooked in a marketing mix, however, it can be an incredibly powerful tool for promoting a business, especially within local communities. 1. CULTIVATE CREDIBILITY Businesses have few opportunities to build trust and establish rapport with existing and potential customers. Sponsoring a cause, event, or community group can accelerate the process and […]
It’s amazing to think of the smorgasbord of options in which content creators can provide what content consumers truly love. There’s absolutely a platform for everyone. And if I were to think of a Big 3 in types of content, I’d have to name video for the visual lover, podcasting for the audio lover, and […]
Sunday, February 2, 2020, is Super Bowl. The day of not only football but the release of highly anticipated commercials; these commercials will play an integral role in ad campaigns and emails in the following days. Although the ads look flawless and smooth, they have been planning for months with endless revisions to their content, […]