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The Importance of Digital Hygiene

Learn about the importance of good digital hygiene in today’s digital business landscape. As a home business or small business, it’s extremely important to ensure your safety in digital spaces, at all times. On a daily basis, you likely use digitals texts and tools on a number of digital platforms, such as Facebook, to conduct […]

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Grow Your Email List With Facebook Ads

Wondering how to grow your email list with Facebook Ads? Today, Facebook has become one of the best social media channels for brands to connect with and grow their audiences. After all, it’s estimated that roughly 2.2 billion people use Facebook daily, while 2.8 billion people use it on a monthly average. Learn more FB […]

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what is content marketing

What Is Content Marketing?

Content marketing is a more recent type of marketing. It focuses on mainly on planning, creating, publishing and sharing digital content with a targeted audience. Today, businesses use content marketing to help them attract new customers and generate leads. It can also be used to help them: Grow their client base Generate or increase sales […]

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The PR Industry Vs. Content Marketing

For years, it’s been normal for the PR industry to rely on the media to publish their client’s stories. This has allowed them to raise awareness about their brand and achieve visible results to show to their clients. The way it would work is that an agency would pitch a story to a media outlet, […]

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blogger

How A Blogger Makes Money

Who hasn’t wanted to be a blogger? We’ve all fantasized about the idea of working from home and getting paid to write blog posts all day, haven’t we? But while it might seem easy to sit around all day and write blog posts, you might not actually know how bloggers get paid to write their […]